Trees probably come to mind when you think of tentree — or at least we’d hope so.
And when you picture our apparel, one design likely stands out: Juniper, our iconic treeline graphic.
Juniper has been on quite a journey. While we’ve created plenty of nature-inspired graphics over the years (it’s kind of our thing), Juniper was the first.
tentree was founded in 2012 by four friends from Saskatchewan with a shared passion for the outdoors. Juniper first emerged a few years into tentree’s journey, debuting in 2015. No single person can take credit for Juniper; it was a collaborative effort that eventually took on a life and spirit of its own.
Fast-forward to today and Juniper has seen many iterations, from retro variations to all-over prints and minimalistic outlines. It’s been featured on hats, hoodies, tees, water bottles, kid’s clothes, our signature cork patch, blankets, and even onesies.
Juniper suits all kinds of everyday adventures. You may even find it while on one, as customized and Juniper-inspired designs are available at adventure spots like the Capilano Suspension Bridge, up the Sea to Sky Gondola, and Moraine Lake.
While Juniper has evolved over its nearly 10 years, it’s remained a staple of our line. No matter the sustainably made apparel or accessories it’s showcased on, it represents our dedication to planting trees and protecting the world we play in. And since Juniper’s inception in 2015, we’ve planted over 98 million trees.
Wearing Juniper signifies being a part of our community united by a shared goal: to make a positive impact that transcends individual impact. The next time you see someone out in the wild wearing Juniper, know they’re on the path with us — one to plant 1 billion trees by 2030.
Be a part of something bigger and discover the Juniper collection today.
